5 Ways To Instantly Increase The Traffic Of Your Magento E-Commerce Store

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So, you’ve got an online shopping business and want to drive a landslide of visitors to it. If you’re like the businesses having a brick-and-mortar store on the high street you may try using the traditional marketing strategies. However, not all of them are going to work for your eCommerce business. You can try putting a ‘digital marketing’ campaign to drive volumes of traffic to your website.

How?

There’s virtually the endless list of strategies available to increase eCommerce website visitors to increase sales and growth. While most of these are designed to deliver results over time; factors such as increasing competition make it more and more difficult for the webmasters to get themselves noticed on the search engines. And the constantly changing algorithms make it bit more difficult.

Why?

When it comes to achieving better rankings for your eCommerce website, using trying the latest and unique techniques is essential. This is because if you keep using the same strategies, you won’t get any new result with your Magento eCommerce  Development. And the results could deteriorate if your competitors are also using the same methods.


Here’re the top lesser-known, effective tips to drive more traffic to your Magento website:

Content Syndication

The strategy has been around for quite a long time and has been used as an integral part of Magento SEO to reinforce the performance of curated content. The method has witnessed a sudden popularity in the digital marketing world during recent times. Content Syndication is republishing the content that has already been used or published somewhere else.
For example, if you read about the latest news or announcement in a local newspaper, that piece is a syndicated content. Other examples of syndicate content include the TV shows and magazine content.
Content Syndication is a two-way trail:
  • You syndicate your own content to others
  • You publish content syndicated from others

Influencer & User Marketing

In the recent past, there has been seen a surge in influencer marketing across the world. With millions of people using social media platforms and a few of them having a great fan following on these platforms, investing in influencer marketing is the right way to use a brand’s funds. Influencer marketing and user marketing is gaining popularity among global users as TV viewership continues to decline.
Social media influencers promote your brand and products among their connections to increase visitors to your website.

Top benefits of influencer marketing:

  • Influencers are the new word of mouth
  • User-generated content improves conversions
  • User-generated content carries little or no fabrication

Schema Microdata

One of the most recent and popular revolutions in the Magento SEO space is dubbed as schema markup. If you’re new to the term ‘Schema,’ let’s know it better first. This is an optimization method, proving to be the most influential yet lesser-known SEO practice being implemented these days. It is basically a code that is placed on the website so search engines can come up with better and more informative search results.
With the better understanding of schema markup, you can actually increase your website’s popularity over the search engines, thence inspiring a drastic increase in traffic.

Content Repurposing

Content plays the most important role in the digital marketing industry, allowing websites and brands to achieve a better web presence. Content development requires time, research and a lot of concentration before it’s published on your website. Each content you create for your brand has the potential to support your business to achieve its objectives and capture new leads while collecting more authority backlinks.
Benefits of content repurposing:
  • Saves time and resources
  • Helps you reach out to a new audience
  • Max out your SEO efforts
  • Repeat essential key information
This sums up the list of top unique and lesser-known Magento SEO methods to drive more traffic to your online shopping brand. Try them to achieve great results faster.

Some More Useful Blogs:

Comments

  1. anupriya2 October 2019 at 03:32

    Thanks for sharing nice information .the best place to advertise your products and services is the ecommerce sites. In today's fast-changing scenario having a digital presence is crucial than having a brick and mortar shop. If you happen to scroll through the search engine you must have witnessed a number of Best Online Store Software plying in the web world. Initially, the websites were regarded to be the second option but now the tech-savvy generation likes to shop online and rarely visit the physical store.
    Ecommerce Software For Small Business | Ecommerce Software Companies | Ecommerce Website Software.

    ReplyDelete

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